A blog for social media communicators at MIT



Don't send Facebook posts directly to Twitter

By Stephanie Hatch Leishman September 4, 2012

When it comes to automating posts, you might consider sending the post from the platform with the most limitations and automate from there. Otherwise, you run into trouble. For example, if you are sending posts from Facebook to Twitter automatically, posts will appear truncated on Twitter because Twitter's character...

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Take Some Tips from the MIT Application Process

By Stephanie Hatch Leishman July 25, 2012

There is a lot of helpful advice on the MIT admissions site about the application process. What MIT is looking for in the essays is founded on principles that can be applied to great social media content. 1. Instead of one long essay, the MIT application asks for short responses and essays.  You'll find that social...

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